The starting point to understanding best practice in platforms is to understand the wider ecosystem that an ecommerce platform operates. Mapping business processes, technical requirements, market opportunity and operational realities to create an end-to-end ecommerce capability means understanding the flows of data, content and payments.

An example eCommerce ecosystem is displayed below:

Most standard ecommerce business processes are supported by the following:
● The core ecommerce platform
● Back Office/ERP & accounting systems
● Delivery partners
● Product Information Management Systems (PIM) for stock management
● Digital Asset Management Systems (DAM) for content
● Payment options including credit / debit card acceptance and fraud mechanisms
● How to manage an ecommerce projects at inception and as part of business-as-usual
● Partners to build platforms and integrate process flows.